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Glamour, June, 1958
How short should your skirt be? In 1958 I suspect that absolutely no one would have guessed how short skirts would be a decade later! I love the shoes which remind me a lot of what Marc Jacobs was...
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1958 Claire McCardell Separates
Maybe it the fact than in the past few days every single bathing suit and shorts set ever designed by Claire McCardell has been showing up on Pinterest and Facebook, or maybe it’s just that I really,...
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Glamour, January 1958
Last week I was a bit hard on the Glamour cover that I chose to feature, so this week I thought I’d go with one that is a lot more to my liking. I know it is matchy-matchy, but isn’t that what this...
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How to Turn Needlework into an Adventure
I think most people associate needlework with a woman sitting quietly, concentrating on her task. But to think of it as an adventure? This little book from 1958 sets us all straight. It was written...
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Vintage Swim Cap Serendipity
To a vintage collector, one of the best things is finding an item in print, and then seeing the actual object. In this case, it is a virtual seeing, but still it is enough to bring a smile. I’ve been...
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DuPont Nylon, 1958
Your legs are lovelier in nylons. Just not those nylons! Whoever thought that white stockings were attractive either flunked the eye exam or failed the aesthetics test. Or maybe their mother was a...
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Helanca and Larkwood Stockings, 1958
Since I posted those white stockings last week, I thought I might follow up with an ad showing the colors available in 1958. Stocking makers had experimented with color in the heels, toes and seams...
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Ad Campaign – Paddle and Saddle, 1958
“Clothes” harmony by… Paddle & Saddle Styles reminiscent of the Gay 90′s by Paddle & Saddle… they’ll be versatile headliners in your Spring and Summer wardrobe. I had Paddle & Saddle on my...
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Ad Campaign – Levi’s for Women, 1957 and 1958
Inspired by the cowboy… the modish young miss is flattering her figure in the trim tapered lines of LEVI’S California ranch pants… the beguiling styling from the wide open spaces. I’d been wanting to...
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Ad Campaign – Loomtogs, 1957, 1958, 1960
After buying that lovely Loomtogs set of separates, I decided to look for some vintage ads to give a better idea of the types of things the company made. The ad above is from 1957, and shows pants,...
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Ad Campaign – Jantzen, 1958
Important coordinates: accent on off-beat color Fresh fashion idea in coordinating Jantzen colors: pick a tone and add an electric accent. Start with leaf green and accent it with magnetic cobalt...
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Ad Campaign – Lady Manhattan, 1958
The mood is excitement and now is the time for Lady Manhattan Smoothest classic shirt in sight… in Reeves silky Supima cotton broadcloth. And it boasts the distinctive virtues of all Lady Manhattan...
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Bowl to Stay Slim, 1958
Growing up in the 1960s, I can remember bowling being a very big deal. The leagues that met weekly to compete were an important social function for many people in my community. My parents didn’t...
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A Diary of Travels Abroad, 1958
There’s something sneaky about reading the journal of another, even if the journal in question is fifty-seven years old. In 1958 Judy B. went on the “Imperial Tour of Europe.” It lasted all summer...
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